Freelance Campaign Copywriter Job at Ideapeddler, Austin, TX

  • Ideapeddler
  • Austin, TX

Job Description

Campaign Copywriter

Idea Peddler is seeking a freelance Campaign Copywriter with agency experience to support destination, tourism, hospitality, and place-based marketing initiatives.

We are looking for a builder. Someone who understands agency life, can work quickly, and knows how to take a partially developed concept and expand it into a campaign.

This role is less about creating the original strategy and more about helping bring strategic and creative ideas to life through language.

Additional consideration will be given to candidates with destination, tourism, hospitality, hotel, resort, or travel industry experience.

Experience
  • 4–7 years of advertising agency experience
  • Portfolio demonstrating campaign development and advertising work
  • Experience developing headlines, campaign extensions, and messaging systems
  • Hospitality, destination, travel, tourism, lifestyle, or experience-based brands preferred
What You'll Do
  • Develop campaign headlines and advertising copy
  • Create hooks, messaging territories, and campaign extensions
  • Build tone-of-voice systems and messaging frameworks
  • Expand strategic and creative concepts into executable campaigns
  • Develop multiple routes, options, and variations
  • Write across digital, print, social, video, outdoor, experiential, and presentation formats
  • Support Creative Directors and Strategists throughout concept development
The Right Candidate

You are comfortable receiving:

  • A strategic insight
  • A campaign territory
  • A positioning statement
  • A creative concept
  • A rough idea on a whiteboard

And turning it into:

  • Headlines
  • Hooks
  • Messaging frameworks
  • Campaign extensions
  • Tone systems
  • Advertising executions
  • Long-term campaign language

You are not expected to lead the strategy.

You are expected to help build the work.

You know how to generate options, explore possibilities, and help ideas become campaigns.

Portfolio Requirements

Please submit:

  • Portfolio website or PDF
  • 3–5 examples of advertising campaign work
  • Examples demonstrating headline development and campaign expansion
  • Brief description of your role on each project

Job Tags

Similar Jobs

CVS Health

Pharmacy Manager Job at CVS Health

 ...of times a day, we help people on their path to better health from advising on prescriptions to helping manage chronic and specialty conditions. As Pharmacy Manager, you have one of the most significant roles in our company delivering our purpose, modeling our... 

Kroger

Pharmacy Manager Job at Kroger

 ...Job Description Accountable for all aspects of pharmacy practice, within the limits of state and federal laws and corporate policies. Manage and maximize the financial performance of the pharmacy department by monitoring the pharmacy budget, minimizing or altogether... 

Coursle.com, part of Ondernemersschool BV

Remote Makeup Art Essentials Tutor (Freelance, Online) Job at Coursle.com, part of Ondernemersschool BV

 ...Coursle.com, part of Ondernemersschool BV, is looking for a freelance teacher to instruct students in the Make-Up Art - Essentials course. As a teacher, you'll craft the curriculum, support students virtually, and evaluate their progress using an online platform. Candidates... 

Whirlpool Corporation

Material Handler - 3rd Shift Job at Whirlpool Corporation

 ...paced environment with constant motion along an assembly line and may include operating Turret trucks at heights up to 20 feet. Whirlpool Corporation is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity,... 

New Communities Inc

Mental Health Rehab Technician MHRT Job at New Communities Inc

 ...Mental Health Rehabilitation Technician (MHRT) New Communities is proud to have been named one of the Best Places to Work in Maine. This recognition reflects our commitment to fostering a supportive, inclusive, and rewarding environment for our team members. Join our...